francesca's® Outfit of the Day Contest

OFFICIAL RULES

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING.

ELIGIBILITY: The francesca's® Outfit of the Day Contest (the "Contest") is open only to legal residents of the forty-eight (48) contiguous United States and the District of Columbia who are at least 18 years old at the time of entry and have access to a computer or smart phone and the internet. If you are under the age of majority, you must obtain consent from your parent or legal guardian to enter the Contest. By entering into the Contest you confirm that you have this consent. Employees, officers and directors of Sponsor, and any of their respective parent companies, subsidiaries and affiliates, distributors, dealerships, advertising agencies, and companies involved in the implementation and execution of the Contest (collectively, "Contest Entities") and their immediate family members (i.e., spouse, parent, child, sibling, and the "steps" of each) and persons living in the same household of each are not eligible to participate in the Contest. Void where prohibited or restricted by law. All federal, state and local laws apply.

By entering, you accept and agree to these Official Rules, including, but not limited to, your consent to receive e-mail messages from the Contest Entities solely in connection with the Contest. The decisions of Sponsor (as defined below) shall be final and binding in all respects relating to this Contest. The authorized account holder (the natural person assigned to the e-mail address associated with the submitted profile) will be deemed to be the entrant.

Winning the Prize (as defined below) is contingent upon fulfilling all requirements set forth herein, and failure to comply with these Official Rules may result in disqualification from the Contest at Sponsor's sole discretion. Entrants and/or potential winners may be required to provide proof of identification and eligibility as required by Sponsor.

Sponsor: The Contest is sponsored by Francesca's Services Corporation ("Sponsor"), having a principle place of business at 8760 Clay Road, Suite 100, Houston, TX 77080. The Sponsor is responsible for the delivery of the Prize to the winners.

TIMING: The Contest runs from 08:00 AM Central (CT) on 08/01/2018 to 11:59 PM CT to 08/31/2018 ("Promotion Period"). Sponsor's computer is the official Contest clock. Any entries received outside of the Promotion Period will be disqualified.

HOW TO ENTER: This is a skill-based contest. During the Promotion Period, tag francesca's on Instagram in your favorite head-to-toe look, use the hashtag "#franlove" for a chance to be featured on our social media, and incorporate a creative statement explaining what you love the most about our newest collection. NO PURCHASE IS NECESSARY TO ENTER OR WIN. When you post your Submission, you will receive one (1) entry into the contest (the "Entry"). Limit one (1) Entry per person per Promotion Period. The winners will be selected using the Judging Criteria as set forth below. Submissions, including photos and descriptions, must be original (created by the entrant). You must have the permission of any person whom you identify or refer to in your Submission. If any minors appear in submitted photo, the entrant must be that minor's parent and/or legal guardian. The Submission must not contain information that is in violation of the laws or regulations in any state where the Submission is created, and the Submission must not contain material that is inappropriate, indecent, obscene, hateful, discriminatory, tortious, defamatory, slanderous or libelous. The Submission must not disparage Sponsor.

By posting your comment, you agree that the Submission conforms to these Official Rules, and that Sponsor, in its sole discretion, may remove your Submission and disqualify you from the Contest if it believes that your Submission does not comply with these Official Rules, or does not meet Sponsor's standards for any reason. As determined by Sponsor in its sole discretion, such Submission (and the related Entry) may be rejected as ineligible for consideration.

RELEASE AND CONSENT: : By entering the Contest (posting your photo), entrant agrees for entrant and for entrant's heirs, executors, and administrators (a) to release and hold harmless Contest Entities, Facebook, Twitter, Instagram, and their respective officers, directors, and employees (collectively, "Released Parties") from any liability, illness, injury, death, loss, litigation, or damage that may occur, directly or indirectly, whether caused by negligence or not, from such entrant's participation in the Contest and/or his/her acceptance, possession, use, or misuse of Prize or any portion thereof (including any travel related thereto); (b) to indemnify Released Parties from any and all liability resulting or arising from the Contest and to hereby acknowledge that Released Parties have neither made nor are in any manner responsible or liable for any warranty, representation, or guarantee, express or implied, in fact or in law, relative to Prize, including express warranties provided exclusively by Prize supplier that are sent along with Prize; (c) to grant Sponsor and Contest Entities the right to use entrant's name, city, state, likeness, Submission and/or Prize information in connection with the Contest for promotional, advertising or other purposes, worldwide, in any and all media now known or hereafter devised, including but not limited to the Internet and Sponsor's social media sites, including but not limited to Instagram, Twitter, Facebook and Pinterest, its website (www.francescas.com), and/or other public websites, and, without limiting the generality of these Official Rules, entrant grants and assigns Sponsor and Contest Entities all ownership rights and usage rights, including the non-exclusive, royalty-free, and irrevocable right to use, reproduce, copy, publish, display, distribute, perform, translate, adapt, modify, and otherwise exploit the Submissions and to incorporate the Submissions in other works in any and all markets and media worldwide in perpetuity, without additional compensation, notification, permission or approval, except where prohibited by law; Sponsor shall have no obligation to copy, publish, display, or otherwise exploit Submissions, even if it is selected as the Winner; entrant warrants that entrant has the sole and exclusive right to grant such rights to Sponsor and that the Sponsor's reproduction, publishing, displaying, and/or other use of the Submissions will not infringe on any rights of third parties, including, without limitation, copyright, trademark, privacy, or publicity, or create claims for defamation, false light, idea misappropriation, intentional or negligent infliction of emotional distress, or breach of contract; and (d) to be bound by these Official Rules and to waive any right to claim any ambiguity or error therein or in the Contest itself, and to be bound by all decisions of the Sponsor, which are binding and final.

Limit one (1) Entry per person during the Promotion Period. Multiple Entries received from any person or account beyond this limit will void all such additional Entries.

WINNER DETERMINATION: On or about September 4, 2018, a panel of three (3) qualified judges, to be determined by the Sponsor in its sole discretion, will select the 6 entrants with the highest-scoring entries to be deemed potential Prize winners from among all eligible entries based on the following criteria ("Judging Criteria"):

Creativity & Originality: 55%

Clarity of Writing Style: 45%

The odds of winning will depend on the number of eligible entries received during the Promotion Period. In the event of a tie, the entrant whose Submission received the highest score for Creativity/Originality, as determined by the qualified judges, in their sole discretion, will be deemed the potential winners.

PRIZE: Each of the 6 Winners will receive a francesca's gift card ("Gift Card") as follows: 1st place prize Winner receives a $500.00 Gift Card. 2nd place prize Winner through 6th place prize Winner will each receive a $100.00 Gift Card. Total Approximate retail value (ARV): $1,000.00. Gift Card may not be redeemed for cash

Prize is non-transferrable and no substitution will be made except as provided herein at the Sponsor's sole discretion. Prize cannot be redeemed for cash. Sponsor reserves the right to substitute a Prize for one of equal or greater value if the designated Prize should become unavailable for any reason. Each Winner is responsible for all taxes and fees associated with Prize receipt and/or use. Prize is awarded "as is" with no warranty or guaranty, neither express nor implied by Sponsor, and Sponsor shall not be held responsible if any Prize is stolen, damaged or lost. Gift cards are subject to certain terms and conditions as specified by issuer. You understand that you will not receive any compensation or credit for use of your entry other than what is described in the Official Rules.

WINNER NOTIFICATION AND REQUIREMENTS: The potential Winners will be notified on or around September 4, 2018. Sponsor will notify the potential Winner via the Instagram account Winner used to enter the Contest. Within forty-eight (48) hours of such notice, Potential Winner must respond to notification and provide Sponsor with requested contact information, including but not limited to Winner's mailing address. Potential Winner will be required as a condition of continued eligibility to sign an Affidavit of Eligibility, Publicity Release and Liability Waiver (except where prohibited), and any other documents reasonably requested by Sponsor (collectively, "Contest Documents") within 48 hours of receiving the Contest Documents. Noncompliance within this time period will result in disqualification. If any potential Winner cannot be reached or is found ineligible, cannot or does not comply with the foregoing requirements or these Official Rules, does not execute all of the Contest Documents as required herein, or if Prize (as defined above) or Prize notification is returned as undeliverable, potential Winner will be disqualified and, at Sponsor's discretion, and time permitting, an alternate potential Winner may be selected from among all eligible remaining Entries based on the Judging Criteria. Prize will be mailed to Winner 2-4 weeks after end of Contest.

ADDITIONAL TERMS: Sponsor reserves the right to modify these rules for clarification purposes without materially affecting the terms and conditions of the Contest.

If for any reason the Contest is not capable of running as planned, including infection by computer virus, bugs, tampering, unauthorized intervention, fraud, technical failures, or any other causes beyond the control of Sponsor or its affiliates that corrupt or affect the administration, security, fairness, integrity, or proper conduct of this Contest, Sponsor, at its sole discretion, reserves the right to cancel, terminate, modify, or suspend the Contest and to disqualify any individual who tampers with the entry process. Sponsor reserves the right to permanently disqualify from the Contest any person Sponsor, in its sole discretion, believes has intentionally violated these Official Rules. ANY ATTEMPT TO DELIBERATELY DAMAGE THE WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THIS CONTEST MAY BE IN VIOLATION OF CRIMINAL AND CIVIL LAWS. SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK REMEDIES AND DAMAGES (INCLUDING ATTORNEYS' FEES) TO THE FULLEST EXTENT OF THE LAW. If the Contest is cancelled for any reason before completion of the Promotion Period, all entries received up to the point of termination will be included in a judging to award the Prize.

Proof of submission does not constitute proof of receipt of Entry. If for any reason an entrant's entry is confirmed to have been erroneously deleted, lost, or otherwise destroyed or corrupted, entrant's sole remedy is another entry in the Contest. Sponsor is not responsible for entries it does not receive for any reason or for entries that are received but are not decipherable for any reason.

Sponsor's failure to enforce any term of these rules shall not constitute a waiver of that provision. In any cause of action, the Contest Entities' liability shall be limited to $1,000.00, and in no event shall the Contest Entities be liable for attorneys' fees and/or experts' fees and costs. By participating in the Contest, each entrant waives the right to claim any additional damages whatsoever, including, but not limited to, punitive, consequential, incidental or indirect damages (unless otherwise prohibited by law).

PUBLICITY: Except where prohibited, participation in the Contest constitutes each winner's consent to Sponsor's and its agents' use of winner's name, likeness, photograph, voice, opinions and/or hometown and state for promotional purposes in any media, worldwide, without further payment or consideration.

ENTRANT'S PERSONAL INFORMATION: Information collected from entrant is subject to Sponsor's Privacy Policy at https://www.francescas.com/category/guest-services/privacy-security.do.

GOVERNING LAW: The Contest and the official rules shall be governed according to the laws of Texas, without regard to principles of conflicts of laws. All claims, actions or suits must be brought in a court of competent jurisdiction in Harris County, Houston, Texas.

WINNER NAME: : For the name of winner, available after September 4, 2018, send a self-addressed, stamped envelope to: Francesca's Services Corp. ATTN: Outfit of the Day Winner Name Request, 8760 Clay Road, Suite 100, Houston, TX 77080. Vermont residents may omit return postage. Requests for the Winners' names must be received no later than three months after the end of the Promotion Period.

© 2018 Francesca's Services Corporation. All rights reserved.

This Contest is in no way sponsored, endorsed or administered by, or associated with Instagram.

SHORT FORM RULES FOR CONTEST GRAPHIC

NO PURCHASE OR PAYMENT OF ANY KIND IS NECESSARY TO ENTER OR WIN. A PURCHASE OR PAYMENT OF ANY KIND WILL NOT INCREASE YOUR CHANCES OF WINNING. OPEN TO LEGAL RESIDENTS OF THE 48 CONTIGUOUS UNITED STATES AND THE DISTRICT OF COLUMBIA WHO ARE 18 YEARS OLD AT THE TIME OF ENTRY. VOID WHERE PROHIBITED OR RESTRICTED BY LAW. FOR CONTEST OFFICIAL RULES, PLEASE SEE: https://www.francescas.com/category/guest-services/francescas-contests/outfit-of-the-day.do.